Shopping
Front of Mind
Aug 31st
I’m always amazed at what becomes visible to the conscience when something is suddenly brought to your attention. I could pass the same thing every day and never notice it until someone pointed it out to me. Then, suddenly, I see that item wherever I go. It could be a new brand people are wearing, a new car model or new 2D barcode technology.
I am very excited that Global Traveler is introducing 2D barcode technology. I know advertisers will be taking advantage of this great marketing tool. Before the technology was presented to us in a recent meeting, I was not even aware of its existence. Now that I have been made aware of it, I keep seeing barcodes all over New York City. Just this past weekend, I was shopping and walked by Norma Kamali. Each item in the window had a barcoded sign with it. I asked the storekeeper if the barcodes were popular, and he said yes. When the code is scanned from the window display, it links to the item online and allows consumers to purchase the item directly. He went on to inform me that mostly businesswomen are using this technology as they simply don’t have time to go inside and make the purchase.
Stay tuned for more on this technology and keep an eye out for it on ads, billboards, everywhere. Your favorite articles, brands and products could be just a barcode away. Simply point your Smartphone at the code, take a picture, and you are instantly transported to the desired link!
– Alex Young, vice president and associate publisher
An Impromptu Weekend
Aug 23rd
We took advantage of a spur-of-the-moment getaway last weekend. I didn’t even discuss it with my husband. Just booked the trip and told him to pack. We never do this kind of thing. Travel is usually planned well in advance, which is why our quick trip to Stowe, Vermont, was such a breath of fresh air.
We left home around 6:30 p.m. Friday for the four-hour drive north through New Hampshire and into Vermont. It was still light out when we turned northwest to follow I-89 into Vermont where the mountains stood in purple silhouette against the pink sky. When we stepped out of the car at a rest area, we found the cool mountain air a welcome change from the hot and humid weather we had left behind.
We arrived at Stoweflake, a family-run resort just outside Stowe Center, at just about 10:30 p.m. The following morning, we dined on the outside verandah, then took a quick walk around the property to get our bearings. On the short drive to Stowe Center we noticed first one, then two, then dozens of antique cars — classics cars, sports cars, pick-up trucks, you name it, from the ’20s, ’30s, ’40s, ’50s, ’60s and ’70s. Turned out our quick trip coincided with the 53rd Annual Antique and Classic Car Meet. My husband, Kevin, had a ball strolling along the sidewalk admiring the vintage vehicles in pristine condition.
We wandered through the downtown shops, stopping into Laughing Moon Chocolates to pick out a selection of six hand-made truffles and perusing the crafts, pottery, jewelry and other treasures at Stowe Craft Design before heading back to Stoweflake, where I had scheduled an afternoon spa treatment. While I indulged in a delicious Ayurvedic massage, Kevin headed next door to the Stowe Country Club to play a quick round of golf.
Later, when we sat at the bar for a pre-dinner glass of wine, I noticed how relaxed Kevin looked and how relaxed I felt — just 24 hours and a bit more than 200 miles from home and work. We enjoyed a great steak dinner in Stoweflake’s Charlie B’s restaurant and brought two decadent desserts back to our room.
The following morning, we strolled across the street to wander through Stowe Farmers Market, where we picked up locally made honey and preserves, tucked into honey-flavored freeze pops and purchased a fresh blueberry peach pie which we enjoyed at home that evening — still savoring the taste of our impromptu weekend getaway.
– Lisa Matte, editor in chief
A New Twist on Bargain Hunting
Aug 19th
I was reading Forbes the other day and on the cover was a guy named Andrew Mason, who founded Groupon. As the name suggests, Groupon is a blending of the words group and coupon. I had never heard of the company before, so I was curious to see what was so interesting about him and his company that they garnered the cover of the magazine.
Groupon is a website, and each day it features a product, activity or service available for purchase at an unbeatable price. The deal is only available at the cheap price if a certain amount of people purchase the offer. Deals are specific to location. It’s a really awesome concept.
An example of a Philadelphia-area deal? A 14-day all-access pass and a 30-minute massage at the Sporting Club at the Bellevue for $45. Normally, this would cost about $355. That’s an 87 percent discount.
It’s amazing, every few years it seems a young person is discovering world-changing websites. Mark Zuckerberg, creator of Facebook, was only 20 years old. Andrew Mason is 29, still very young. I wonder who the next web genius will be.
– Amanda Smith, advertising and editorial coordinator
Girls’ Weekend
Jul 25th
Nearly every year, the women of my family come together to enjoy a weekend of fun and relaxation. No menfolk, no counting calories, no rigid schedule or rules. We’ve been doing this since my daughters were young, and now the girls of their generation (who were all too young to come along on those first excursions because — another requirement — there is no whining or being taken care of on these trips) are young mommies themselves. They have come to discover the joys and blessings of leaving kids, husbands and responsibilities behind for a few days of just hanging out with the girls.
Perhaps we are unique, but our group is blessed with very little drama and a bountiful appreciation for each other. A quick wit and the ability to laugh at oneself are hallmarks of each of us, whether daughter, sister, aunt or mom. Usually, we find a big house at the beach or a lodge in the mountains to rent for a long weekend, and a dozen or more of us will trickle in over the course of a Friday (depending on work schedules and the distance from home). We bring along beverages and goodies of choice, perhaps a game or two, and a store of family news and chat to share. There are always those who stay up late and others who rise early and get the coffee on; those who head out for a walk in the cool of morning and those who prefer to just find a cozy corner to curl up in with a good book.
That is the charm of a girls’ weekend: Everyone is comfortable with doing her own thing without pressure to take part in any group activity, but there is usually at least one other person prepared to join you when you want company for a shopping excursion or a little outdoor activity. We share cooking duties or, more often than not, let someone else do the cooking for us with take-out or a restaurant meal. Most of us are avid readers, so there are often lively book discussions as well.
This year, for the first time, the venue for this much-anticipated event was held in a family home . . . mine, to be exact. It gave me the opportunity to share our new place with a bunch of my female relatives, most for the first time. With cute shops to peruse in nearby Grants Pass, Ashland and Jacksonville; outdoor activities galore; and an assortment of other avenues of entertainment, ours seemed to be the right place to host our gathering. Today, seven of us enjoyed an exhilarating (and wet) jet boat ride on the Rogue River (a nice way to spend a 100-degree afternoon) while the rest partook of a little shopping and a leisurely lunch in historic Jacksonville. Tonight we shared Lemon Drops and dinner together, followed by a new event, a book swap where we traded off our favorite reads with each other. Tomorrow we’ll enjoy brunch and a shower for my niece and her first baby before everyone (except me, of course) returns home.
We’ll all come away from this time together refreshed and recharged for our daily lives and responsibilities. We will also have tightened the bonds that tie us together through blood or marriage, thankful to be part of this loving and lively family.
– Patty Vanikiotis, associate editor/copy editorÂ
